Bleisure: Combining Business Travel and Leisure, The New Trend
Bleisure: What Is It?
The term "bleisure" is a blend of the words "business" and "leisure." It refers to a growing trend where professionals combine work-related travel with leisure activities or tourism.
Bleisure: Definition
By merging business trips with top leisure destinations, bleisure travel allows professionals to extend their stay by a few extra days to explore the location or enjoy recreational activities. Instead of only seeing the airport or train station, business travelers incorporate enjoyable moments into their trips and discover new landscapes.
Why Is Bleisure on the Rise?
Bleisure reflects a shift in how business travel is perceived, not just as a work obligation but as an opportunity for personal enrichment and well-being. This growing market aligns with the aspirations of younger professionals who seek a better work-life balance. While maintaining demanding workloads, they also value the chance to enhance their trips with cultural, culinary, or sightseeing experiences.
Why Is Bleisure Appealing to Both Employees and Companies?
Bleisure offers companies and employees a chance to collaborate in a more flexible and human-centric way. However, clear policies are essential to prevent misunderstandings regarding financial and professional responsibilities. When properly managed, bleisure fosters trust between both parties and contributes to a more harmonious work environment.
Benefits for Employees: Well-Being and Work-Life Balance
The concept of bleisure (blending business with leisure) has gained traction among both companies and employees for several reasons.
For employees, it presents an opportunity to enjoy a change of scenery, even during demanding business trips. A few extra days allow them to unwind, recharge, and explore new cultures or tourist attractions, making work travel more fulfilling.
This additional time helps optimize often-exhausting business trips. Instead of rushing from one meeting to the next, employees can end their day in a more enjoyable way. Since most travel expenses are already covered by the company, extending the trip at their own cost makes financial sense. Moreover, enhancing employee well-being directly reduces stress, contributing to better overall health.
Opportunities for Companies: Motivation and Productivity
Encouraging employees to combine business and leisure travel can increase job satisfaction, leading to higher engagement and loyalty. Offering bleisure-friendly policies also strengthens an employer’s brand, positioning the company as modern and employee-focused an important advantage in competitive industries where top talent is in high demand.
A happy, well-rested employee is typically more productive. By incorporating leisure elements into business travel, companies help reduce stress and improve performance.
Additionally, when employees extend their trips at their own expense, companies may benefit from lower overall costs, such as group airfare rates or extended hotel stays at discounted prices, making business travel more cost-effective.
How to Incorporate Bleisure into Business Travel?
Tips for Extending a Business Trip or Seminar
Successful bleisure travel starts with clear communication between employer and employee. The option to extend a stay in a desirable destination before or after a corporat retreat should be well-defined, potentially even included in company policies.
Timing is key to making bleisure seamless. Extending a stay is easiest when the trip aligns with a weekend, allowing employees to remain in a company-booked hotel for an extra night or add a leisure activity to an existing itinerary without logistical challenges.
Activities to Include in a Bleisure-Friendly Seminar
To fully embrace the benefits of bleisure during a corporate retreat, integrate leisure elements from the start. In addition to business-related sessions, build in time for relaxation and exploration.
Consider including activities such as:
Guided tours of historic landmarks, local markets, or cultural sites
Wine or food tastings to experience regional specialties
Outdoor activities like hiking, sailing, or team sports
Spa treatments or wellness sessions to unwind after meetings
Alternatively, simply offer employees the flexibility to choose their own leisure experiences, ensuring a personalized and rewarding trip.
Current Bleisure Trends
In 2025, top travel destinations like New York, Tokyo, and Goa dominate discussions, but for a successful bleisure trip, planning matters more than trends. For a French company, travel time and corporate retreat costs are more critical than the prestige of a far-flung destination.
France remains a prime location for both corporate retreats and relaxation. Paris continues to shine, while the French Riviera attracts both locals and international visitors with its mild climate and coastal charm. Thanks to the TGV, countless scenic destinations are just a short, eco-friendly journey away. Additionally, high-speed train connections make it easy to travel comfortably to Spain or Italy, arriving directly in the heart of their most vibrant cities.
Bleisure and Remote Work: The Perfect Pairing?
Since the global shift to remote work in 2020, many companies have embraced flexible working arrangements, even across great distances. Digital communication tools have made remote work seamless. While this trend is evolving, younger generations still value the ability to balance professional and personal life. Equipped with a strong internet connection and noise-canceling headphones, many employees see no issue working from anywhere, as long as they can take a refreshing swim afterward.
For companies, remote work offers cost savings by reducing office space while increasing employee engagement. Corporate retreats are now more important than ever for team bonding, provided they balance structured meetings with informal, leisure-focused moments, perfectly in line with the bleisure mindset.
Why Choose Homanie for a Bleisure Seminar?
Homanie: Unmatched Expertise in Luxury Retreats
Imagine arriving at a corporate retreat and instantly feeling at home. Transition seamlessly from a high-energy brainstorming session to savoring a local delicacy, or start your day with a refreshing swim in a dreamlike pool before breakfast. Who wouldn’t want such an experience?
Homanie’s exclusive estates host up to 50 participants, offering a unique blend of productivity and relaxation in breathtaking locations. With exceptional properties in France, Italy, Spain, and Portugal, Homanie creates the perfect setting for both work and leisure. Beyond corporate events, these venues invite guests to extend their stay, fully immersing themselves in the region’s culture, gastronomy, and natural beauty.
Exceptional Destinations to Blend Work and Leisure
Whether it’s a château in Provence for an inspiring retreat, a Parisian townhouse with breathtaking Eiffel Tower views, a countryside estate for a nature-filled escape, a chalet in the Alps for a mountain seminar, or a stunning venue in Cadaqués infused with Salvador Dalí’s artistic spirit, Homanie curates exceptional properties that seamlessly balance luxury, history, and style. Each location ensures guests feel like privileged visitors in an extraordinary setting.
Tailored Services for a Memorable Experience
Homanie offers a wide range of carefully selected, customizable services to transform every seminar into an unforgettable experience. From escape games in historic châteaux to immersive flower-picking experiences or unique sports activities, the possibilities are endless. Homanie’s expert team curates exceptional leisure moments, while private chefs craft personalized menus, catering to everything from large corporate gatherings to intimate family meals.
